Last updated: April 2026
Who we are
Image In is a Community Interest Company registered in England and Wales. We fight clothing poverty within the transgender and gender non-conforming community by collecting and redistributing donated clothing, accessories, binders, and shapewear.
For the purposes of UK data protection law, Image In is the data controller for the personal information we collect. You can contact us at hello@imagein.uk.
What information we collect
We collect the following types of personal information:
- Contact information — your name and email address, if you sign up to our newsletter or contact us directly.
- Volunteer information — your name, email address, and any other details you provide via our volunteer sign-up form, including your areas of interest and availability.
- Correspondence — any information you share with us when you email us or message us on social media.
- Donation information — if you donate via GoFundMe, your payment and personal information is collected and processed by GoFundMe, not by us. Please refer to GoFundMe's own privacy policy for details.
We do not collect any special category data (such as health information or information about your gender identity) unless you choose to share it with us voluntarily as part of a conversation or correspondence.
How we use your information
We use your personal information for the following purposes:
- To send you our newsletter and event updates, if you have signed up to receive these.
- To process and respond to volunteer applications.
- To respond to your enquiries and correspondence.
- To organise and run our community events.
We will only use your information for the purpose for which it was collected. We will not use your data for unrelated purposes without letting you know first.
Our legal basis for processing your data
Under UK GDPR, we rely on the following legal bases:
- Consent — for newsletter sign-ups and any marketing communications. You can withdraw your consent at any time by unsubscribing or contacting us.
- Legitimate interests — for processing volunteer applications and responding to general enquiries, where we have a legitimate interest in running our organisation effectively.
- Contractual necessity — where processing is necessary to fulfil a commitment we have made to you, such as a volunteer arrangement.
How we share your information
We do not sell, rent, or trade your personal information with third parties for marketing purposes.
We may share your information with the following third-party services that help us operate:
- Mailchimp — for managing our newsletter mailing list. Mailchimp is based in the USA and transfers data internationally. For details, see Mailchimp's privacy policy.
- Google — we use Google Forms for our volunteer sign-up form. For details, see Google's privacy policy.
- GoFundMe — for processing financial donations. For details, see GoFundMe's privacy policy.
- Outsavvy — for event bookings. For details, see Outsavvy's privacy policy on their website.
- Behold — for displaying our Instagram feed. For details, see Behold's privacy policy on their website.
Cookies
Our website uses cookies. Some are essential for the site to function; others are set by third-party services we use, such as our Instagram feed (Behold) and our GoFundMe donation widget.
You can manage your cookie preferences using the cookie notice that appears when you first visit our website. For more detail, please see our Cookie Policy.
How long we keep your information
We keep your personal information only for as long as necessary for the purpose it was collected:
- Newsletter subscribers — until you unsubscribe or ask us to remove you.
- Volunteer applications — for as long as you are an active volunteer, plus up to two years after your involvement ends.
- General correspondence — up to two years from the date of the correspondence.
Your rights
Under UK GDPR, you have the following rights regarding your personal information:
- Right of access — you can request a copy of the personal information we hold about you.
- Right to rectification — you can ask us to correct inaccurate information.
- Right to erasure — you can ask us to delete your personal information in certain circumstances.
- Right to restrict processing — you can ask us to limit how we use your data.
- Right to data portability — you can request your data in a portable format.
- Right to object — you can object to us processing your data where we rely on legitimate interests.
- Right to withdraw consent — where we rely on consent, you can withdraw it at any time.
To exercise any of these rights, please contact us at hello@imagein.uk. We will respond within one month.
You also have the right to lodge a complaint with the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk.
Changes to this policy
We may update this privacy policy from time to time. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically.
Contact us
If you have any questions about this privacy policy or how we handle your personal information, please contact us at hello@imagein.uk.